True Story - Market Research Film Trailer

• Institutions – Fox Searchlight, Regency. Sundance aswell which is a very well respected festival showcasing some of the best films
• USP – Based on a book with bankable stars – James Franco, Jonah Hill, Felicity Jones all coming off academy awards films.  
• Genre/Mood – Chilling dramatic story as based on a actual events with a slow style giving the sense of a documentary. 
• Sense of psychological thriller as his perception on the truth is twisted
• The trailer starts off slow but builds along with the music which enhances the suspense until the end when it stops. Common style for a dramatic trailer
• Target audience – Suited towards adults as it has an adult subject matter, and is dramatised in an emotional way which gives it the sense of tragedy

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